.niche-hero {
  position: relative;
  min-height: 90vh;
  display: flex;
  align-items: flex-end;
  overflow: hidden;
  background: var(--color-black);
}

.niche-hero-media,
.niche-hero-media img,
.niche-hero-overlay {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
}

.niche-hero-media img {
  object-fit: cover;
  object-position: var(--hero-position, center);
}

.niche-hero-overlay {
  background:
    linear-gradient(0deg, rgba(21, 19, 18, 0.78), rgba(21, 19, 18, 0.07) 62%),
    linear-gradient(90deg, rgba(21, 19, 18, 0.48), transparent 70%);
}

.niche-hero-content {
  position: relative;
  z-index: 1;
  width: min(100% - 32px, var(--container));
  margin-inline: auto;
  padding: 160px 0 76px;
  color: var(--color-ice);
}

.niche-breadcrumb {
  display: flex;
  flex-wrap: wrap;
  gap: 9px;
  align-items: center;
  margin-bottom: 26px;
  color: rgba(250, 248, 245, 0.7);
  font-size: 0.68rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
}

.niche-breadcrumb a:hover { color: var(--color-ice); }

.niche-hero h1 {
  max-width: 960px;
  font-family: var(--font-title);
  font-size: clamp(3.5rem, 9vw, 8.5rem);
  font-weight: 500;
  line-height: 0.86;
  letter-spacing: -0.04em;
}

.niche-hero p {
  max-width: 660px;
  margin-top: 25px;
  color: rgba(250, 248, 245, 0.8);
  font-size: 1rem;
}

.niche-hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 13px;
  margin-top: 32px;
}

.niche-hero .btn-primary {
  background: var(--color-ice);
  color: var(--color-brown);
}

.niche-hero .btn-primary:hover {
  background: var(--color-bg-soft);
}

.niche-hero .btn-secondary {
  border-color: rgba(250, 248, 245, 0.48);
  color: var(--color-ice);
}

.niche-intro,
.niche-content-section,
.niche-process,
.niche-faq,
.niche-related {
  padding: 108px 0;
}

.niche-intro { background: var(--color-bg); }

.niche-intro-grid {
  display: flex;
  grid-template-columns: 0.72fr 1fr;
  gap: 74px;
  align-items: start;
}

.niche-intro h2,
.niche-copy h2,
.niche-process h2,
.niche-faq h2,
.niche-related h2,
.niche-cta h2 {
  color: var(--color-text);
  font-family: var(--font-title);
  font-size: clamp(2.7rem, 6vw, 5.7rem);
  font-weight: 500;
  line-height: 0.95;
}

.niche-intro-copy,
.niche-copy {
  max-width: 680px;
}

.niche-intro-copy p,
.niche-copy p {
  margin-bottom: 20px;
  margin-top: 20px;
  color: var(--color-muted);
}

.niche-content-section {
  background: var(--color-ice);
}

.niche-content-section.is-soft {
  background: var(--color-bg-soft);
}

.niche-content-grid {
  display: grid;
  grid-template-columns: minmax(0, 0.9fr) minmax(0, 1fr);
  gap: 76px;
  align-items: center;
}

.niche-content-grid.is-reversed .niche-media { order: 2; }
.niche-content-grid.is-reversed .niche-copy { order: 1; }

.niche-media {
  position: relative;
  overflow: hidden;
  background: var(--color-nude);
  box-shadow: var(--shadow-soft);
}

.niche-media img {
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
  object-position: var(--image-position, center);
}


.niche-copy ul {
  display: grid;
  gap: 13px;
  margin: 26px 0 0;
  padding: 0;
  list-style: none;
}

.niche-copy li {
  position: relative;
  padding-left: 24px;
  color: var(--color-muted);
}

.niche-copy li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0.75em;
  width: 11px;
  height: 1px;
  background: var(--color-caramel);
}

.niche-process { background: var(--color-bg); }

.niche-process-heading {
  max-width: 760px;
  margin-bottom: 48px;
}

.niche-process-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 2px;
}

.niche-process-card {
  min-height: 290px;
  padding: 34px;
  background: rgba(250, 248, 245, 0.68);
  border: 1px solid rgba(91, 55, 29, 0.08);
}

.niche-process-card span {
  color: var(--color-caramel);
  font-size: 0.7rem;
  letter-spacing: 0.2em;
}

.niche-process-card h3 {
  margin-top: 32px;
  font-family: var(--font-title);
  font-size: 2.5rem;
  font-weight: 500;
  line-height: 1;
}

.niche-process-card p {
  margin-top: 16px;
  color: var(--color-muted);
  font-size: 0.93rem;
}

.niche-faq { background: var(--color-ice); }

.niche-faq-grid {
  display: grid;
  grid-template-columns: 0.72fr 1fr;
  gap: 74px;
  align-items: start;
}

.niche-faq-list { border-top: 1px solid rgba(91, 55, 29, 0.16); }

.niche-faq-item {
  padding: 25px 0;
  border-bottom: 1px solid rgba(91, 55, 29, 0.16);
}

.niche-faq-item h3 {
  font-family: var(--font-title);
  font-size: 1.65rem;
  font-weight: 500;
  line-height: 1.1;
}

.niche-faq-item p {
  margin-top: 10px;
  color: var(--color-muted);
  font-size: 0.93rem;
}

.niche-related { background: var(--color-bg-soft); }

.niche-related-heading {
  max-width: 720px;
  margin-bottom: 38px;
}

.niche-related-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 2px;
}

.niche-related-card {
  position: relative;
  min-height: 280px;
  padding: 30px;
  overflow: hidden;
  background: var(--color-brown);
  color: var(--color-ice);
}

.niche-related-card::after {
  content: "↗";
  position: absolute;
  right: 26px;
  top: 22px;
  font-size: 1.3rem;
  transition: transform var(--transition);
}

.niche-related-card:hover::after { transform: translate(4px, -4px); }

.niche-related-card span {
  color: rgba(250, 248, 245, 0.62);
  font-size: 0.66rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
}

.niche-related-card h3 {
  max-width: 260px;
  margin-top: 82px;
  font-family: var(--font-title);
  font-size: 2.5rem;
  font-weight: 500;
  line-height: 0.95;
}

.niche-cta {
  padding: 112px 0;
  background: var(--color-brown);
  color: var(--color-ice);
  text-align: center;
}

.niche-cta h2 { color: var(--color-ice); }

.niche-cta p {
  max-width: 650px;
  margin: 20px auto 0;
  color: rgba(250, 248, 245, 0.75);
}

.niche-cta .btn {
  margin-top: 32px;
  background: var(--color-ice);
  color: var(--color-brown);
}

@media (max-width: 900px) {
  .niche-intro-grid,
  .niche-content-grid,
  .niche-faq-grid {
    grid-template-columns: 1fr;
    gap: 38px;
  }

  .niche-content-grid.is-reversed .niche-media,
  .niche-content-grid.is-reversed .niche-copy { order: initial; }

  .niche-media { max-width: 620px; }
  .niche-process-grid,
  .niche-related-grid { grid-template-columns: 1fr; }
  .niche-process-card { min-height: auto; }
  .niche-related-card { min-height: 210px; }
  .niche-related-card h3 { margin-top: 56px; }
}

@media (max-width: 768px) {
  .niche-hero { min-height: 84vh; }
  .niche-hero-content { width: min(100% - 24px, var(--container)); padding: 130px 0 52px; }
  .niche-hero-actions { display: grid; }
  .niche-intro,
  .niche-content-section,
  .niche-process,
  .niche-faq,
  .niche-related,
  .niche-cta { padding: 74px 0; }
  .niche-process-heading,
  .niche-related-heading { margin-bottom: 30px; }
  .niche-process-card { padding: 27px; }
  .niche-media img { aspect-ratio: 4 / 5; }
}